Privacy Policy
Last Updated: 2026
Ashfield Independents ("we," "us," "our," or "Company") operates ashfieldindependents.org. This Privacy Policy explains how we collect, use, disclose, and otherwise process personal information in connection with our website and affiliate services relating to William Hill betting and other gaming operators.
By accessing and using our website, you consent to the practices described in this Privacy Policy. If you do not agree, please do not use our site.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily provide it (e.g., name, email address, phone number) through contact forms, newsletter sign-ups, or account registration.
- IP Address: Automatically collected when you visit our website to identify your location and device.
- Cookies and Similar Technologies: We use cookies, web beacons, and pixels to track your activity and preferences.
- Usage Data: Information about how you interact with our site, including pages visited, time spent, referral sources, and clicks on affiliate links.
- Device Information: Browser type, operating system, and hardware identifiers.
How We Use Information
We use collected information for the following purposes:
- Analytics and tracking to understand user behaviour and site performance.
- Affiliate tracking and commission reporting for William Hill and partner operators.
- Site improvement, personalisation, and content optimisation.
- Marketing and promotional communications (with your consent).
- Fraud prevention, security, and legal compliance.
- Responding to enquiries and providing customer support.
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for site functionality and security.
- Analytics Cookies: Track user behaviour to improve our services.
- Affiliate Tracking Cookies: Monitor clicks and conversions for affiliate commission purposes.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
You may opt out of non-essential cookies by adjusting your browser settings or clicking the cookie consent banner on our website. Disabling cookies may affect site functionality. Third-party operators also use their own cookies—see their privacy policies for details.
Third-Party Links
Our website contains links to William Hill, other casinos, and affiliate partners. We are not responsible for the privacy practices, content, or policies of these third-party websites. We recommend reviewing their individual privacy policies before providing personal information or engaging in gambling activities. Your use of third-party sites is governed by their terms and privacy policies, not ours.
Your Rights
Under the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018, you have the following rights:
- Right of Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Correct inaccurate or incomplete personal data.
- Right to Erasure: Request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: Limit how we use your information.
- Right to Data Portability: Receive your data in a portable format.
- Right to Object: Opt out of marketing communications and certain processing activities.
- Right to Lodge a Complaint: Contact the Information Commissioner's Office (ICO) if you believe your rights are violated.
If you are in the United States, you may have rights under the California Consumer Privacy Act (CCPA) or other state laws. Contact us to exercise your rights.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this policy, comply with legal obligations, and resolve disputes. Affiliate tracking data is retained for commission reporting and fraud prevention. Analytics data is typically retained for 24 months. You may request deletion of your data at any time, subject to legal and contractual requirements.
Contact Us
If you have questions, concerns, or wishes to exercise your rights regarding this Privacy Policy or our data practices, please contact us at:
Email: privacy@ashfieldindependents.org
We will respond to your request within 30 days, or as required by applicable law.
Disclaimer: This website is an affiliate partner of William Hill and other gaming operators. We earn commissions from referrals and clicks. Please gamble responsibly. If you have gambling concerns, visit GambleAware.co.uk or National Problem Gambling Clinic.